Today, every entrepreneur understands the significance of data. Each one generates a massive amount of it every minute. Whether through sales, social media campaigns, customer feedback, or website traffic, each business has become a data powerhouse!
However, merely generating or having a lot of data doesn’t mean anything unless you analyze it. Data must serve as a guiding compass with actionable insights that drive business decisions and growth. This is where DOMO, an eminent cloud based business intelligence (BI) platform, steps in.
As a business owner, you must have heard about it. But what exactly is DOMO, what are its features, and how does it benefit you? As DOMO consulting and DOMO implementation services experts, we’ve created a guide that explains it all.
What is DOMO?
Simply speaking, DOMO is a cloud-based BI tool and data visualization platform. It supports businesses by helping them convert raw data into actionable insights.The platform offers data integration options, customizable dashboards, cloud collaboration tools, powerful AI capabilities, and numerous other features.
Together, these features help businesses extract valuable insights from their data.
What Features Does DOMO Offer?
DOMO offers a broad array of features that make it an incredible platform for businesses of all sizes and domains. Some of them include;
- Data Apps: DOMO offers a pre-built app from the app store, developed with low-code, or you can build one using a full programming language to create workflows, user stories, data collections, etc. You can also embed them.
- Connect Data: The platform offers 1000+ pre-built cloud and on-premises connectors, custom connections via SKDS/APIs/Webhooks, partitioned connectors, multi-cloud federated data, secured write-back, etc.
- Data Transformation: DOMO also makes Magic ETL, SQL dataflows, and interactive datasets readily available. Additionally, it offers automated machine learning, data science studio, interactive instance catalogue, etc.
- Data Science: The BI platform also deploys data science with its data science suite. It helps build a context that allows more users to deploy and benefit from the platform’s AI/ML content and capabilities.
- Embedded Analytics: Domo Everywhere is a set of capabilities for the embedded analytics use case. Remarkably, it has comprehensive capabilities and deploys the right security across larger use cases as well.
- Reporting and Dashboards: DOMO has 150+ chart types, 7,000+ custom map options, content creation, shareable custom calculations, drag-and-drop ad hoc analysis, and dashboards that you can apply easily.
- Mobile-Friendliness: DOMO considers mobile friendliness a crucial factor. And not as an afterthought, but since the beginning. Such a mobile-driven, or mobile-first approach, helps you access all the business data on the go.
Seamless integration. Smarter dashboards. Connect with Diacto’s DOMO experts
Why Do You Need DOMO?
Amidst the fast paced business environment, static reports or delayed insights can cost companies. Conventional BI solutions struggle in various aspects, including ease of use, real time analysis, and scalability. But DOMO stands out across these and many other aspects. Here’s why you need DOMO as a modern data driven company.
- Deal with Information Overload: You generate data every minute from each digital system that you use. The lack of a centralized hub results in siloed and underused data. DOMO effortlessly connects with each system.
- Make Decisions in Real-Time: Waiting for reports can lead to missed opportunities. DOMO delivers live dashboards to enable you to devise strategies, pivot, and make informed decisions in time.
- Leverage Scalability: Whether you are managing a few KPIs or analyzing hundreds of records, DOMO can scale seamlessly to meet your business needs.
- Ensure Team Collaboration: The platform democratizes data by making it accessible to everyone, including technical and non-technical teams. This enables better inter-departmental collaboration.
How Can DOMO Benefit You?
Now that you know why you need DOMO, let’s talk about its tangible benefits.
- Better Decision Making: Real-time dashboards provide live data to help you make informed and real-time decisions.
- Improved Collaboration: Access to the same source of truth reduces miscommunication and enables quick and more productive alignment.
- More Data Accessibility: Data is more user-friendly in DOMO. Hence, even non-technical employees can explore and leverage dashboards easily.
- Substantial Time and Cost Savings: DOMO automates data integration and reporting, reducing the manual effort in collecting insights. While saving efforts, it also reduces errors.
- Increased Scalability: Your data becomes more complex as you grow. DOMO addresses this by scaling as your business grows. It enables you to handle more users, data sources, and even more advanced analytics.
Want to Make the Most from DOMO?
Hope the above acquainted you with the various aspects of DOMO. While knowledge matters, you also need expert help to make the most from your DOMO investment. Diacto helps you do that. We are experts in DOMO consulting and DOMO implementation services. Our scope of expertise spans multiple areas of DOMO, including managed services, licensing, data science, connector development, and application development. In other words, we help create a robust DOMO ecosystem, aligned with your existing systems, departmental goals, and business vision. So, make data your business’s strength. Derive optimal value from it with DOMO. We will handhold you throughout your journey.
Email us at info@diacto.com for initial consultation with our experts.
